Why gift?

Gifting is the loyalty program of the 21st century. Reaching your customers beyond the digital realm shows them just how valued they are. Time to take a human approach that leads with care.

Reasons to gift
Spark engagement

Spark engagement

Engagement leads to lasting relationships. Not many brands get this simple act right, but with authenticity and a little surprise via a gift, you’ll be pleased with the results — and your customers’ organic engagement.

Stand out among the crowd

Competition among brands has never been higher, so gifting immediately catches customers’ attention.

Give a reason to connect

Customers can see right through meaningless or self-serving gestures. A gift provides the perfect excuse for meaningful conversation.

Make someone’s day

Everyone could use more kindness and care in their daily lives. Gifting allows your brand to embody those qualities and brighten up someone’s day, week or maybe even year.

Build retention

Retaining customers is key to growing a healthy business. In today's environment, it’s more important than ever; you need your customers to stick around. Gifting creates an easy connection, engages them and reinforces your relationship.

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Show them you care

When your customers write a glowing review, recommend your brand to their friends or simply keep coming back, send them a gift to say thank you.

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Say sorry

Following a bad experience, address the issue and make amends with a gift. Proper apologies are a powerful way to bolster relationships.

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Tell them they matter

Sending a gift before a subscription renewal reminds the customer why your brand is different, and that you notice them.

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Create advocates

Advocacy counts. Successful brands inspire their customers to spread the word, building valuable communities around your brand. Gifting is a simple act that shows you care.

Make your brand human

Thoughtful gifts mark special occasions and show you care about your customers as people more than numbers.

Go beyond words

When your customers post a shout out on social media, make them feel heard and seen by saying thank you with more than a repost.

Celebrate the milestones

Reward loyalty of significant spends, a 100th booking or an anniversary.

Some kind words

I have worked with &Open for several years and always appreciate their creativity and passion. They continually strive to create a world of exceptional gifting.
VP Community Support
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Delighted to be partnering with &Open — it was a reminder of the quality &Open bring to the process and confirmation that we should be partnering with you for a long time to come.
EU Director of Customer Success
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&Open are truly the gifting experts. Thank you for being a great partner to our team. &Open is streets ahead of other platforms and we’re delighted with the partnership.
Senior Marketing Manager
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Gifting tools

Harness the power of gifting

Great gifts hold weight for CX, HR, Marketing and Brand teams. Discover why companies like Airbnb, Spotify and Reebok choose us.

The world’s first happiness platform, bringing you the world’s happiest newsletters.

We’ll send you the latest news, updates and occasional gift.

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