A collection of our thoughts
How we’re informing a new approach to customer happiness, gifting, &More; with words from our directors, our suppliers and people we admire.
Latest Thinking
A Letter to All
Hello friends,
What times are these. We hope you feel safe.
By Jonathan Legge Mar 31, 2020
4 Reasons Why Gifting Programmes are Better than Traditional Loyalty Programmes
Hint: Gifts come with no terms and conditions.
&Open Dec 13, 2019
Why we add Friction to our Gifting UX
Not all UX should be seamless, especially if you're getting a gift at the end.
&Open Jan 16, 2020
How Upcycled Sea Sails Make for the Perfect Gift
A supplier story: Sealand.
&Open Nov 26, 2019
Supplier Stories
An insight into our gift collaborators.
How Upcycled Sea Sails Make for the Perfect Gift
A supplier story: Sealand.
&Open Nov 26, 2019
What Makes a Good Gift? Context
A supplier story: Cushendale.
&Open Oct 03, 2019
In the World of Sustainable Fashion-One Recycled T-Shirt Reminds us to be More Thoughtful
A supplier story: EVERYBODY.WORLD.
&Open Aug 22, 2019
How to Foster Fruitful Collaboration
A supplier story: 1882 Ltd.
&Open Jul 03, 2019
&More
Creating a Custom Gift From Scratch: An &Open Case Study
An on-brand experience delivered by us.
&Open Jul 03, 2019
The Secret to Customer Engagement
It's simple. Generosity, loyalty and care.
By Jonathan Legge Jul 03, 2019
How to Start a Customer Gifting Program
It's all in the intricate details.
&Open Sep 26, 2019
What Technology Will Never Change About Customer Experience
Technology enables progress — the operative word here being ‘enables’. Technology is no panacea; it provides us with the powerful tools that we need to create the solution ourselves.
&Open Aug 08, 2019
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